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Art of Wheels Design Challenge Poster

Art of Wheels: Rim Design Challenge 2023

Car Rim Sketch

PHASE 1:

Preliminary Stage

 

1 Sept -  End of Nov

Introducing the Art of Wheels: Rim Design Challenge 2023： a thrilling competition that invites creative individuals to showcase their talent in crafting unique and stunning car rim designs. Participants will have the opportunity to push the boundaries of aesthetics and innovation, with the top designs garnering not only recognition but also tremendous admiration within the automotive community.

 

Champion: RM5000 + Trophy
1st Runner-Up: RM3000 + Trophy
2nd Runner-Up: RM2000 + Trophy
7x Consolation Prizes: RM500 + Trophy
 

Registration Open

Contest Outline

Art of Wheels is a celebration of art and engineering for the automotive industry. It embodies a signature rim design competition where designers have a rare opportunity to create artistic designs to meet the rapidly growing lifestyle needs of the alloy wheel market. 

 

In this competition, designers will incorporate the use of alloy to a new level of functionality, aesthetic quality and user experience. Design features should highlight alloy’s lightweight features while remaining fashionable, low mass and provide feasible concepts that automakers and customers would love. 

Objective

To attract and cultivate creative talent individuals as a source for production design, especially in automotive industry.

 

To discover and elevate the potential of fashion statement in automotive through art and engineering celebration. 
Car Rim Sketch

How To Enter?

Entry Requirements: 

Entry Fees (RM300 Per Entry) & Taskwork

 

Entry Task: 

Design a set of rims for ANY kind of Sport Car

 

Submission:  

  1. Rim Design with 2D Graphics/Sketches and Technical Drawings, with Front View, Side View, Rear View, and Datasheet.
  2. Mock Up
  3. Name and Curatorial Rationale for the Rim Design


The above all are to be submitted in PDF format. 

Please upload and label the file with your Full Name:

ART OF WHEEL DESIGN SUBMISSION

Contest Timeline

Date Activity
1 Sept Open for Registration
1 Sept - End of Nov Competition Phase 1
End of Nov Phase 1 Submission Closed
Dec Phase 1 Evaluation & Result Announcement (Online)
Dec Judging Session for Phase 1
Jan 2024 Gathering and meeting the real Porsche Owner
Result Announcement: shortlisted 60 Finalist Qualifiers for Phase 2
Jan 2024 Senior Panel Consultation (Online, Compulsory)
Feb 2024 Competition Phase 2
Feb 2024 Car Owner Review (Online)
End of Feb 2024

Car Owner Decision Making and Designer Final Adjustment (Physical)
Mar 2024 Result Announcement: shortlisted Top 20 Qualifiers

File Submission to HQ
Mar 2024 - July 2024 Rim Production (4 months)
July 2024
Winner List Announcement (Top 10)
August 2024
Car Exhibition (Physical)

Step 1

Attend the gathering held on Dec in GLM Showroom, and wait for the result of whether you are shortlisted for Phase 2.

You will also have a chance to meet the dedicated car owner randomly drawn by the organizer.

Step 2

Read the brief and understand the requirements of this phase. The briefing will also be conducted in Dec gathering.

Step 3

Start the design process according to the rim specification of the car model.

Each Car Owner and selected 3 participants will be invited into a Whatsapp group, together with the organizer representative as admin. The Car Owner and Participants may have a deeper discussion in the chat group.

Step 4

The organizer will conduct an online preview session for car owners and participants on Jan 2024 respectively.
 
Participants are advised to prepare artwork and seek consultation from the dedicated Car Owner.

Step 5

Submit your documents based on the requirement of contest brief (phase 2) before End of Jan 2024 MYT 23.59pm
- click  here for guide and sample

There are no limits to what you can accomplish,
except the limits you place on your own thinking.